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MRAC AGM 2010: Pathfinding Ag Solutions

WINNIPEG – The Manitoba Rural Adaptation Council’s (MRAC) 14th Annual General Meeting, “Pathfinding Ag Solutions,” will be held on March 18, 2010 at the Canad Inns in Portage la Prairie, Man. The AGM will feature keynote speaker John Oliver, president o

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Preparing your product for market 2010-03-03 13:08

WINNIPEG – Approximately 90 per cent of new food products fail at retail. This could be because of the basic characteristics of the product such as taste or shelf life, however, often this is associated with positioning, service elements and partnership imperatives. Module 6: Product Development:...
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Understanding category management 2010-02-12 10:33

WINNIPEG – Whether you’re a producer, food processor or supplier, understanding category management is crucial to the value chain process. Learn the ins and outs of this retailing concept at a Value Chain Manitoba Initiative (VCMI) workshop on Feb. 18 from 9:00 a.m. to 4:00 p.m.  ...
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Program Coordinator returns to MRAC 2010-02-04 14:05

WINNIPEG - Kristin Yaworski-Lowdon returns to the Manitoba Rural Adaptation Council (MRAC) as a part-time program coordinator after a one-year maternity leave. Prior to going on maternity leave, Yaworski-Lowdon was the MRAC value chain coordinator. Eugene Warwaruk remains in that position....
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Featured Projects

Optimization of a bar code detection system for CWRS wheat varieties

Project synopsis:

This project will focus on the expansion of the knowledge base necessary to differentiate a broader array of varieties through characterization of a broad range of potential target proteins across...

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Omega 3 Beef: Testing and Validation Trial

Project synopsis:

This project will determine quality and nutritional profile, including fatty acid profile, of beef from an Omega 3 enhanced feeding program for retail as functional meat products that would meet the...

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CAAP Application Deadlines

April 15, 2010
June 30, 2010
September 15, 2010
November 30, 2010

About MRAC

The Manitoba Rural Adaptation Council (MRAC) is a private not-for-profit corporation that administers Agriculture and Agri-Food Canada funds for innovative agricultural projects and acts as a catalyst to stimulate industry and government activity where gaps are identified.

MRAC currently administers Agriculture and Agri-Food Canada's Canadian Agricultural Adaptation Program (CAAP). This five-year $9.5 million program will help farm families respond and adapt to challenges in their operations and will build on the successes of the previous program, Advancing Canadian Agriculture and Agri-Food (ACAAF). For more information on the Canadian Agricultural Adaptation Program visit www.agr.gc.ca/caap.